Occupational Profile
Merchandise Displayers and Window Trimmers
Job Description
Plan and erect commercial displays, such as those in windows and interiors of retail stores and at trade exhibitions.
Interests
The Arts - High scorers on The Arts scale usually:
- prize independence
- enjoy creative activities such as music, writing, entertainment, and art
- appreciate the artistic works of others in museums, theatres, and books
- actively seek opportunities for self expression
Crafts - High scorers on the Crafts scale usually:
- prefer to work with tools and objects rather than with people and words
- like to build things
- want to see practical results from their work
- enjoy mechanical activities
- like work that requires physical strength
Business - Business people usually:
- see themselves as skilled with words
- seek careers where they can lead others
- enjoy convincing others to think the way they do
- can persuade others to buy their products
Tasks
People in this occupation usually engage in these work activities:
1. Collaborate with others to obtain products and other display items.
2. Take photographs of displays and signage.
3. Plan and erect commercial displays to entice and appeal to customers.
4. Place prices and descriptive signs on backdrops, fixtures, merchandise, or floor.
5. Change or rotate window displays, interior display areas, and signage to reflect changes in inventory or promotion.
6. Obtain plans from display designers or display managers, and discuss their implementation with clients or supervisors.
7. Develop ideas or plans for merchandise displays or window decorations.
8. Consult with advertising and sales staff to determine type of merchandise to be featured and time and place for each display.
9. Arrange properties, furniture, merchandise, backdrops, and other accessories, as shown in prepared sketches.
10. Construct or assemble displays and display components from fabric, glass, paper, and plastic, using hand tools and woodworking power tools, according to specifications.
11. Prepare sketches, floor plans or models of proposed displays.
12. Install booths, exhibits, displays, carpets, and drapes, as guided by floor plan of building and specifications.
Skills
People in this occupation usually describe themselves as having these abilities:
Time Management - Managing one's own time and the time of others.
Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Speaking - Talking to others to convey information effectively.
Coordination - Adjusting actions in relation to others' actions.
Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do.
Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
Instructing - Teaching others how to do something.
Knowledge
People in this occupation usually describe themselves as having education or training in these areas:
English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
Design - Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
Wages
In 2016, the US annual wage range for Merchandise Displayers and Window Trimmers was between:
$21,730 - $35,120
Outlook
It is anticipated that in 2022, employment for Merchandise Displayers and Window Trimmers will number 108,700.
There will be an increase of 1,000 new positions annually (1.01%). This means that this occupation is growing about as fast as average.
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